Midlands Family Business of the Year Winners 2021
We’re proud to share that Gowercroft Joinery was named Midlands Family Business of the Year at the 2021 Midlands Business Awards.
Now in its 15th year, the prestigious annual event recognises outstanding entrepreneurship, innovation, and business growth across the region’s most dynamic companies.
How did we get here?
Founded in 1998 as a family-run business, Gowercroft has grown from a small three-person joinery shop into a multi award-winning manufacturer of high-performance timber windows and doors. Our commitment to quality and innovation has earned us a reputation for excellence, with high-profile projects such as the restoration of Templeton House among our achievements.
Our success has been built on a strategy of controlled growth, underpinned by careful market targeting and ongoing investment in sustainable product innovation. We’ve introduced three pioneering window and door ranges:
- The Classic Range – ideal for traditional homes
- The Heritage Range – designed for conservation and listed properties
- The Frontier Range – made to Passivhaus standards for the future-build market
We focus on using high-performance materials such as Accoya® and ultra-thin vacuum glazing to deliver enhanced durability, sustainability, and thermal performance. This focus on modern materials and market-specific design has helped us meet evolving customer needs better than ever.
“Defining our target markets and responding to growth opportunities with innovative new product lines utilising modern, sustainable, and energy efficient materials such as Accoya® and ultra-thin vacuum glazing has been a central part of our success, enabling us to meet market needs in a better way.
Expanding and streamlining our manufacturing capacity and upskilling our workforce has also enabled us to operate more efficiently in order to keep pace with our rapidly growing order book.”
— Andrew Madge, Managing Director
Continued investment in people and production
From 2019-2021 we:
- Invested over £350,000 in advanced machinery and software
- Expanded with a new 10,000 sq ft manufacturing unit in Alfreton, Derbyshire
- Hired 10 new team members, even during the pandemic
This focus on upskilling and capacity-building has allowed us to grow efficiently and maintain industry-leading service levels.
Want to partner with an award-winning timber window manufacturer?
Update: As part of our next growth phase, we’re expanding our Partnership Programme and inviting new dealers to join our national network.
For more information about how our award-winning products, training, quoting tools, and technical support can help your business grow, contact our Partnerships Manager, Lilli-Mae Broadhurst — 2024 BWF Apprentice of the Year and a shining example of our promote-from-within ethos.
Email: lilli-mae@gowercroft.com
Phone: 01773 230096